MATEC Web Conf.
Volume 176, 20182018 6th International Forum on Industrial Design (IFID 2018)
|Number of page(s)||4|
|Section||Design Education and Design Innovation Development|
|Published online||02 July 2018|
Simple Analysis on the Cause of the Development of Furniture Designer’s Brand Industry -- Take MORELESS and OPAL for Example
Sichuan Agricultural University, College of Forest, Chengdu
611130, Sichuan, China
2 Central South University of Forestry and Technology, Changsha 410000, Hunan, China
* Corresponding author : aDoreen0656@126.com
This article analyzes the characteristics of different types of furniture brands based on ordinary brands and designer brands. We also investigates and studies the causes of the development and growth of designer brands, and further combines the successful cases of domestic excellent furniture designer brands to summarize the specific reasons for the formation of the brand of furniture designers, design principles and methods. This paper discusses the development direction, design principles and methods of furniture designer brand, and provides references for the comprehensive exploration of furniture designer's brand development.
© The Authors, published by EDP Sciences, 2018
This is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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