| Issue |
MATEC Web Conf.
Volume 392, 2024
International Conference on Multidisciplinary Research and Sustainable Development (ICMED 2024)
|
|
|---|---|---|
| Article Number | 01049 | |
| Number of page(s) | 10 | |
| DOI | https://doi.org/10.1051/matecconf/202439201049 | |
| Published online | 18 March 2024 | |
A study on factors influencing financial literacy and fintech adoption
1 KL Business school, KL University, Vijayawada, Andhra Pradesh, India.
2 KL Business school. KL University, Vijayawada, Andhra Pradesh, India.
* Corresponding author: shivapriya.d@gmail.com
Financial literacy is gaining significant importance in the recent past. This leads to to the adoption of financial technology services. Current research explores to study the various factors affect the adoption of financial literacy which leading to adoption of fintech services. The research framework include factors include in the study were financial behaviour, financial attitude, financial knowledge, financial capability, financial literacy. Data were obtained form graduate and post graduate students. A total of 229 responses were received based on survey data using five point Likert scale. Findings reported that financial behaviour, financial attitude, financial knowledge and financial capability have shown a significant positive effect on financial literacy. In turn, financial exhibited a positive effect on adoption of fintech services. The results have implications for both academia and research adding to existing literature financial literacy and fintech adoption.
Key words: Financial behavior / financial attitude / financial knowledge / financial capability / financial literacy / fintech adoption.
© The Authors, published by EDP Sciences, 2024
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