Issue |
MATEC Web Conf.
Volume 139, 2017
2017 3rd International Conference on Mechanical, Electronic and Information Technology Engineering (ICMITE 2017)
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Article Number | 00148 | |
Number of page(s) | 5 | |
DOI | https://doi.org/10.1051/matecconf/201713900148 | |
Published online | 05 December 2017 |
Research on Cigarettes Customer Needs Importance Algorithm Based on KJ / RAHP / KANO
1 China Tobacco Zhejiang Industrial Company Limited, Hangzhou, 310024, China.
2 Zhejiang University of Water Resources and Electric Power, Hangzhou, 310018, China
To express the ambiguity and uncertainty of customer needs importance, an algorithm was proposed. It integrated KJ method, rough analytic Hierarchy Process and KANO model. It calculated the customer needs importance in rough set. A case study of cigarettes customer needs importance illustrated the feasibility and validity of the algorithm.
© The Authors, published by EDP Sciences, 2017
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. (http://creativecommons.org/licenses/by/4.0/).
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