| Issue |
MATEC Web Conf.
Volume 100, 2017
13th Global Congress on Manufacturing and Management (GCMM 2016)
|
|
|---|---|---|
| Article Number | 04035 | |
| Number of page(s) | 4 | |
| Section | Part 4: Equipment manufacturing and New materials | |
| DOI | https://doi.org/10.1051/matecconf/201710004035 | |
| Published online | 08 March 2017 | |
Relationship on the Relational Benefit Effect of Oil Products on Customer Satisfaction
1 School of Management, Wuhan University of Technology, Wuhan, China, 430074
2 School of Engineering, University of Florida, Gainesville, FL, US
* Corresponding author: jmuxue@126.com
In order to find out the relationship of relational benefit effect of oil products on customer satisfaction, the local fractional algorithm is proposed in this paper for data analysis. It is investigated the adjustment effect of alternative brand competitiveness and customer characteristics to this mechanism. The results show that the proposed algorithm can thus improve overall system performance substantially.
© The Authors, published by EDP Sciences, 2017
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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