MATEC Web of Conferences
Volume 150, 2018Malaysia Technical Universities Conference on Engineering and Technology (MUCET 2017)
|Number of page(s)||6|
|Section||Education, Social Science & Technology Management|
|Published online||23 February 2018|
Examining The Relationships between Attitude Towards Behaviour, Subjective Norms and Entrepreneurial Intention among Engineering Students
School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), Malaysia
2 School of Human Development and Technocommunication, Universiti Malaysia Perlis (UniMAP), Malaysia.
* Corresponding author: email@example.com
The purpose of this research is to investigate the relationships between attitude towards behaviour, subjective norm and entrepreneurial intention among engineering students from Public Higher Educational Institution (PHEI) in Malaysia. This research is carried out by using the quantitative method (questionnaire). Data are gathered from 345 respondents which consisted of the final year students from one PHEI in Malaysia. Results presented that entrepreneurial intention are positively associated with attitude towards behaviour (β=.62, p<.01) and subjective norm (β=.25, p<.01). Thus, it is confirmed that both factors of Theory of Planned Behaviour (TPB), namely attitude towards behaviour and subjective norm are significantly related to entrepreneurial intention among the engineering students in this institution. Elevating the degree of attitude towards behaviour and subjective norm are the best strategies to enhance the level of entrepreneurial intention among the engineering students in this institution. Theoretical and practical implications of the results are discussed. In this line, recommendations for the institution management are provided
© The Authors, published by EDP Sciences, 2018
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. (http://creativecommons.org/licenses/by/4.0/).
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