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The Roles of Product Attributes towards Generation-Y Shopping Interest

Abd Majid Nurul Fazura, Musa Haslinda, Hasan Hazmilah, Othman Norfaridatul Akmaliah and Azmi Fadhlur Rahim

MATEC Web of Conferences, 150 (2018) 05036

DOI: https://doi.org/10.1051/matecconf/201815005036

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