Remodeling Consumer Brand Choice Behavior: The Effects of Social Media Influences and Celebrity Endorsement
MATEC Web Conf., 377 (2023) 02004
Published online: 2023-04-17
Articles citing this article
The Citing articles tool gives a list of articles citing the current article.
The citing articles come from EDP Sciences database, as well as other publishers participating in CrossRef Cited-by Linking Program. You can set up your personal account to receive an email alert each time this article is cited by a new article (see the menu on the right-hand side of the abstract page).
Cited article:
This article has been cited by the following article(s):
The Impacts of Social Media Influencer Marketing on Body Dysmorphic Disorder Among the Generation Z
Siddique Kadavathe PeedikayilJournal of Digital Marketing and Communication 5 (1) 82 (2025)
https://doi.org/10.53623/jdmc.v5i1.650
The Effectiveness of Tiktok in Increasing Brand Awareness Among Users
Nur Nadia Najihah Azadan, Logaıswarı Indıran and Saranya NairGüncel Pazarlama Yaklaşımları ve Araştırmaları Dergisi (2024)
https://doi.org/10.54439/gupayad.1502120
A Study on Customer Perception Towards Impact of Technologies on Enhancement of Design, Branding and Advertising in Sustainable Jeweleries
Parikshit Arya K. L. and Dr. Ganesha K. S.DESIGN, CONSTRUCTION, MAINTENANCE 4 208 (2024)
https://doi.org/10.37394/232022.2024.4.22
The Influence of the Internet Celebrity Economy on Online Purchase Intention: A Moderated Mediation Analysis
Yin YuanJournal of the Knowledge Economy 15 (4) 20630 (2024)
https://doi.org/10.1007/s13132-024-01985-y